John Deere México
Industrias John Deere México is a subsidiary of Deere & Company, the world's leading manufacturer and seller of agricultural machinery.
Industrias John Deere currently has three facilities -two in Monterrey and one in Saltillo- and serves over 140 distributors in Mexico and Central America.
CH+B has developed the company's institutional and commercial communication, in line with the guiding principles for the region.
A consistent communication that enhances differentiating attributes to improve the company's image and identity.
After sales expo
Through the development of several trade fairs throughout the country, our goal was to "fight against myths" in machinery maintenance.
CH+B implemented all the communication and architectural signage under the concept of wrestling, the most iconic sports in Mexican popular culture.
A potent strategy to debunk all myths.